Title: Content Manager


Location: This position is based out of our corporate office in Birmingham, AL, however, this position can operate remotely. Travel among clinic locations expected. 

Description: MainStreet Family Care is a company on the rise! We are Alabama's second largest urgent care company, and in our first three years, we've opened 16 urgent care and primary care locations around the state including Alabama's first pediatric urgent care clinics. Our goal is to help patients heal and feel better, FAST! 

We currently seeking a Content Manager to dominate our web presence, master our social media, and coordinate PR efforts. You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices. Basically, when it comes to the marketing of this company, you're it! You're a one person team working closely alongside CMO to brainstorm, create and execute on short-term and long-term strategy. 

Qualifications: 

• 1-4 years related work experience in marketing, advertising, or graphic design
• Excellent oral and written communication skills
• Basic technical knowledge of HTML and web publishing
• Knowledge of SEO and web traffic metrics
• Experience using InDesign, Adobe Premiere, HootSuite, MailChimp, WordPress, and Canva preferred
• Computer proficiency and experience with Microsoft Office Suite (Word, Excel, Outlook, PowerPoint, etc.) 
• Bachelor's degree or associates degree preferred

TOP 10 SKILLS

1. Super Outgoing
You are the front line defense and voice of the company. Whether it's responding the social media comments, negative reviews, or building relations with press contacts you should be able to make friends out of strangers!

2. Time Management
You must be able to manage your time wisely and be willing to put in as many hours per week as needed. This is not a job for someone who simply wants to punch a time clock and earn a paycheck. It is a job for someone who wants to own their position and grow the business.

3. Self Starter
If you need someone continually telling you what to do, this position isn't for you.
If, after completing training and reviewing a marketing plan, you're the type of person who can run with it and find new and even better ways of doing things on your own, you'll thrive. 

4. Detail Oriented 
You obsess over every detail of the content. The font style, the spacing, the alignment, and color are all critical in ensuring our audience resonates, responds and reacts to our content. Also, typos don't exist in your world.

5. Creative
You are constantly thinking of what's next! You pull ideas and inspiration from the marketing you're exposed to in daily life. You are constantly comparing and contrasting our strategy and tactics with those you see around you.  

6. Organized 
If you're not organized, this position isn't for you. 
If you enjoy having many irons in the fire at one time and thrive on managing them and your time effectively, you'll do well! You are good at setting your own deadlines and you hold others accountable to help you meet those deadlines. 

7. Have an Entrepreneurial Spirit
If you're looking to just earn a paycheck, this job isn't for you.
If you're ready to take ownership of the company and have a burning desire to grow the business and put in the hours it takes to successfully build a business, you'll thrive. 

8. Relationship Building
If you're shy and/or don't love people, this job isn't for you. 
If you enjoy turning strangers into friends, growing and fostering relationships, and being involved in your community, you'll excel. 

9. Iron Clad Ethics
If you don't have a do the right thing, every time, all the time, approach our company is not for you. 


Job duties include but are not limited to: 

• Create and publish engaging content  
• Manage activity on social media pages
• Manage digital campaigns
• Facilitate follow up on patient complaints and reviews
• Work at events and information tables with our mascot, Dr. Wags
• Update and maintain two websites to achieve SEO goals
• Company newsletter
• MainStreet TV content (write & co-produce)
• Create marketing materials for sales team and for recruitment
• Assist with internal marketing tactics
• Direct email & text system and campaigns

Compensation:
Base salary with additional performance-based bonus.