Title: | Marketing Operations & Project Manager |
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ID: | FT-HQ-MARK |
Department: | Marketing |
Location: | Birmingham, AL |
About the Role
This is more than just a coordinator role—this person will be the CMO’s trusted partner, sharing in strategic planning, project management, and tactical execution. Ideal candidates are marketing-savvy, self-driven, and thrive in fast-paced environments where multi-tasking and initiative are essential. They genuinely care about team success and will help the department win, clinic by clinic.
What You’ll Own
Project & Team Coordination
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Stay on top of all grand openings and events, tracking key dates, deliverables, and follow-up actions.
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Monitor each teammate’s workload to ensure balanced priorities, reassigning or flagging tasks as needed.
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Attend new-clinic and status meetings alongside the CMO, capturing detailed notes and pushing next steps forward.
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Own Teamwork management: assign tasks, set timelines, monitor progress, and hold accountability.
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Assist with coordinate printing, signage, and swag—oversee logistics end to end.
Marketing Execution & Ops
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Support content strategy, especially for social media (templates, proofing, calendar oversight).
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Partner with Brandon to launch, track, and optimize paid social campaigns.
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Lead email marketing via Mailjet—template creation, segmentation, sending, and reporting.
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Run text/SMS campaigns via Twilio—workflow creation, scheduling, and performance analysis.
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Support organic SEO efforts—review blog outlines/content, proofing, and scheduling for publishing.
Strategic Support & Problem Solving
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Help identify underperforming clinics and brainstorm solutions to improve performance.
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Represent the CMO in select meetings.
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Be proactive—spot bottlenecks or issues early, propose fixes before they escalate.
Who You Are
Required
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3–5 years’ experience in marketing operations, project management, or similar roles
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Hands-on familiarity with Teamwork, Mailjet, and Twilio or other project management, email marketing, and text-based marketing tools.
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Strong background in digital/organic marketing: social media, email/SMS, SEO, content workflows.
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Highly organized with top-tier multi-tasking and attention to detail.
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Strong communication and collaboration skills—comfortable working across multiple stakeholders.
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Naturally initiative-driven and solution-oriented, not needing step-by-step guidance.
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Positive attitude, team-focused, and genuinely invested in collective success.
Preferred Skills and Experience
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Experience in healthcare, retail, or multi-location brand settings.
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Familiarity with marketing analytics, performance tracking, and reporting.
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Exposure to traditional marketing elements—print, event coordination, swag logistics.
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